About the Role
We are looking for someone who has experience in delivering first class campaigns in a creative, social or influencer agency environment, and excels at delivering on brand clients needs. You will know the influencer and social space, and be immersed in and keen to learn more about what brands are doing on TikTok, Instagram and YouTube, as well as new formats on these platforms e.g. Reels, you will also be passionate about pop culture and trends and following hundreds of creators and influencers.
You will be comfortable running influencer campaigns from end to end from talent discovery through to insights and reporting, and have a strong understanding of the creator ecosystem in Australia.
You will work closely with our creatives, producers and freelancers, and plan and develop engaging internet-first creative campaigns, you’ll need to have a strong insight on why brands should embrace influencers and social platforms such TikTok, and articulate how our Good Sugars model can help brands develop top performing (and viral) creative and content online.
We’re a small but fast growing, ambitious business and we are looking for someone with an entrepreneurial streak in a role with huge growth prospects.
This is a Melbourne based hybrid role.
We encourage people of all marginalised identities to apply.
As Social and Influencer Campaign Manager, you will be responsible for:
Planning and delivering Internet-first creative solutions which would include production, social media (paid or organic) and influencer marketing
Writing proposals and pitching
Managing key client relationships within our existing client portfolio
Cultivate relationships with and onboarding new prospective clients
Planning and delivering sponsored content solutions for Rainbow History Class
Proactively work to identify and secure longer term partnerships and retainer deals
Job tracking, invoicing and internal reporting
Experience and requirements:
We’re looking for around 2 years experience within the advertising / influencer marketing industry, but this can be more or less for the right candidate.
Prior experience working with brands directly and with some pre-existing relationships in brands, a solid network on LinkedIn is advantageous.
Some experience of managing or working with a wider team to deliver a project including copywriters, art directors, designer and editors.
Used to working with targets.
Delivered some good case studies in the Creative, Social Media and Content or Influencer Marketing space.
A good track record in account growth and impressive results in Social Media, Content or Influencer Marketing space.
Reporting to Managing Director
Permanent contract 5 days per week
Located: Melbourne (Hybrid)
Office Hours: Flexible - we will typically do 3 days in office, 2 days at home.
About the Company
We’re an award-winning internet-first creative agency.
Our ‘Good Sugars’ Model helps brands create content for the internet that works harder, goes further and tastes better. We’re set up to meet the needs of the online environment, with an agile internet-first production model, hardworking distribution strategies and deep connection to pop culture.
Our growing roster of clients include Netflix, NBCUniversal, Eucalyptus, Smiling Mind, Swinburne University and Wanderlust. Our work saw us recognised as Best Boutique Agency 2021 and also took out the pinnacle award of Most Influential 2021 at the inaugural AiMCO Awards held in February 2022, as well as receive 4 nominations for the 2021 Mumbrella Commscon awards including Best Social Media or Digitally Lead Campaign.
Our philosophy is not just to take from culture but to be part of it, which is why we create our own shows and channels including Rainbow History Class (The Queer and Trans history you don’t get at school) which has 400k followers across TikTok, Instagram and Snapchat and the Screen Australia / TikTok funded Docu-Series TransAthletica - which will be released in June 2022.
Diversity and inclusivity is at the heart of everything we do, including our employees and company culture. Since launch we have created work for our clients tackling LGBTQIA+ inclusion, sexual health and education, positive masculinity, youth mental health, disability rights, anti-racism, gender equality, careers and education.
We are a high performing, dynamic team who pride ourselves on our supportive, open and considerate work environment and prioritise our mental and physical wellbeing.